"Steve's approach to training is very energetic with practical examples created during the training process
involving the participants in the room. The training exercises are very thought provoking and enlightening.
In this day when the fundamentals of the relationship sales effort are very hard to teach,
Heavy Hitter Selling steps in and fills the void nicely.”
Jim Lewandowski, Vice President North American Sales, McAfee

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We want to change the way sales training is delivered, valued, and enjoyed.

OVERVIEW
All sales training programs today share the same fundamental flaw. None explain what is truly at the heart of all sales: how to build relationships between people, how salespeople incorporate the elements of human behavior into their strategy, and how to say the “right” words at the “right” time to persuade customers to buy. They don’t offer help where help is needed most--how to deal with the humanness of your customers and yourself.
Read “What’s Wrong with Sales Training Today” here

These popular sales training programs focus mainly on the quantitative aspects of the sales cycle. While this may provide helpful pipeline information for management, it certainly doesn’t offer any immediate help to the salesperson in the field. Conversely, Heavy Hitter training delivers instant benefits since it focuses on the personal interactions between the salesperson and the prospective customer, not the internal processes of the sales organization.

All competent salespeople are aware of their product’s features, benefits, and specifications. It’s learning how to master the intangible human side of sales that separates Heavy Hitters (truly great salespeople) from the average salesperson. Heavy Hitter training is very different. It’s an enjoyable learning experience about the human nature of sales. Moreover, real learning occurs when every participant is mentally engaged, physically involved, and encouraged to share their personal experiences. Heavy Hitter training is not the typical classroom lecture, it’s a completely interactive workshop customized to address your toughest sales issues.

The goal of Heavy Hitter training is to address the real obstacle salespeople face everyday—getting customers to buy. Heavy Hitter training actually enhances your existing sales methodology and provides the missing piece of the sales training puzzle: What salespeople do and say when they are face to face with customers.